With affiliate cookies, an affiliate network can match the publisher who referred the visitor with the transaction generated by an advertiser. This allows advertisers to engage in performance-based advertising, a fair method where the advertiser only pays for actual and measurable results.
Affiliate cookies have little to no impact on the privacy of the internet user and are therefore exempt from certain provisions under the Dutch Telecommunications Act. This means that a publisher, advertiser, or affiliate network does not need to obtain prior consent to place affiliate cookies. However, visitors must be informed about the use of these cookies. Please note that regulations may vary by country, and different rules may apply in other jurisdictions.
Learn more about affiliate cookies on the Daisycon Cookie Statement.
What are first party cookies?
First party cookies are cookies that are placed on a website by the website itself (and not by external parties). These cookies can be used to improve the website's functionality and enhance the user experience. An example of a first party cookie is one that remembers your password or ensures that the website still remembers which products you had placed in your digital shopping cart upon returning.