Glossary
List and explanation of terms
- HTML E-mail template
- Hybrid fee
- Keywords and Keyword buyers
- Landing Page
- Last Cookie Counts (LCC)
- Lead campaign
- Link cloaking
- Loyalty program
- Matching
- Matching domain
- Media
- Opt-in Email list
- Organic search results
- Performance based online marketing
- Pixel
- Product feed / Data feed
- Promotion material
- Publisher
- Raw clicks
- Referer
- SEA / Search Engine Marketing
- SEO
- SubID
- Text link
- Thank you page
- Tiers
- Transaction
- Transaction data