A high-quality product feed is essential for successful affiliate marketing. A well-structured and complete feed helps publishers find, filter and promote your products accurately, which can improve visibility and performance.
How to submit a product feed
- Use reliable feed management software: Feed management software can help you create, maintain and automatically update your product data. Daisycon can process product feeds in XML or CSV format.
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Create your product feed: Your feed should contain at least the following mandatory product information:
- Title
- Description
- Unique ID (SKU)
- Price
- Deeplink to the product
- Image
- Include complete product data: Add all recommended and highly recommended fields that are available for your products. More complete product information gives publishers more options to filter, compare and promote your products.
- Use the appropriate Daisycon product feed standard: Daisycon uses different feed standards for different industries and product types. Select the standard that best matches your products and provide the relevant fields for that standard. View the product feed standards overview.
- Use the correct data types: Follow the required data type and formatting rules for each field to prevent validation or processing errors. See the product feed field type legend for more information.
- Provide a feed URL: Send the URL of your product feed to your Daisycon contact person. Daisycon does not process static files or manually uploaded product feeds.
- Keep your feed up to date: The feed URL should remain continuously available and the product data should be updated regularly. Where possible, include a Last-Modified HTTP header so Daisycon can efficiently detect changes.
Using multiple product feeds
An advertiser can provide multiple source feeds to Daisycon. However, these source feeds are not automatically made available to publishers as separate downloadable feeds.
Daisycon imports product data into its product database based on a combination of:
- Program (campaign)
- Product feed standard
- Language
- Locale
If multiple advertiser feeds use the same combination of program, standard, language and locale, their products are combined within the same product dataset. Publishers cannot select one of these individual advertiser source feeds.
Publisher feeds are generated dynamically from the Daisycon product database. When creating a publisher product feed, the relevant selection is based on the publisher's media, the program, product feed standard, language and locale.
This means that adding another advertiser feed with the same program, standard, language and locale does not create an additional separate feed for publishers. Separate publisher feed selections can arise when, for example, products are supplied using a different product feed standard, language, locale or a dedicated publisher media feed (for individual publishers).
Tips for a high-quality product feed
General recommendations
- Use reliable feed management software.
- Include as much relevant product information as possible, including all recommended and highly recommended fields that are available.
- Use consistent values and formatting within each field. See the product feed field type legend.
- Avoid unnecessary punctuation or formatting in structured fields.
- For numerical values, use US notation with a full stop as the decimal separator.
- Do not include empty fields when the field contains no information.
Tips for CSV feeds
- Use one product per row.
- Keep the type of information consistent within each column.
- Avoid empty rows.
Note: Excel and Google Sheets files are not the same as CSV feeds. We do not recommend maintaining a product feed manually in Excel or Google Sheets unless you have a very small and static product portfolio. If you choose to do so, see Create a product feed in Excel or Google Sheets.
Additional recommendations
- Include individual products only. Do not add unrelated website content or general promotional text as separate products.
- Provide the product category and category path separately where applicable.
- Include stock availability and shipping information.
- Avoid unnecessary parameters in product URLs.
- Include available product identifiers such as GTIN or EAN codes.
- Provide at least one large, high-quality image for every product. Additional product images are recommended.
- When a field contains multiple values, separate them using a pipe character (|) where required, for example for category paths or product characteristics.
More information
Following these requirements helps Daisycon process your product data correctly and gives publishers access to complete and useful product information.
For additional documentation about product feeds, standards and field requirements, visit the Daisycon Product Feed FAQ.