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How to submit and optimize your product feed / data feed

  • Updated

A high-quality product feed is crucial for success in affiliate marketing. A well-structured product feed ensures that your products are accurately represented and easily accessible to publishers, enhancing your visibility and potential sales.

Steps to Submit a Product Feed

  1. Use Good Feed Management Software: Utilizing reliable feed management software can streamline the creation and maintenance of your product feed, ensuring accuracy and consistency. Daisycon can only process XML or CSV feeds.
  2. Create Your Feed: Ensure your product feed includes at least the following mandatory fields:
    • Title
    • Description
    • Unique ID (SKU)
    • Price
    • Deeplink to the product
    • Image
  3. Complete Product data: Include all other (highly) recommended fields if available.
  4. Adhere to Daisycon Feed Standards: Follow the specific standards for your branch to ensure compatibility and ease of integration with publishers. View all product feed standards here.
  5. Ensure Correct Data Types: Follow specific data types for product feed fields to prevent errors. View the Legend productfeed-field-types for more information.
  6. Provide a Feed URL: Submit your feed URL to your Daisycon contact person. Daisycon does not process static feed files or file uploads.
  7. Update Regularly: Your feed should be available online and updated regularly. Include a last-modified header for automatic checks by Daisycon.

Tips for a High-Quality Product Feed

Basic Tips

  • Use reliable feed management software.
  • Include as much product information as possible. All (highly) recommended fields if available.
  • Ensure consistency and standardization within fields. View the Legend productfeed-field-types.
  • Avoid unnecessary punctuation and use whole numbers.
  • For numerical data, use US notation (full stops for decimals).
  • Do not leave fields blank.

Tips for CSV Feeds

  • One product per line.
  • Consistent information within each column.
  • Avoid blank rows.

Additional Tips

  • Add only individual products, no other data like website content or promotional texts.
  • Add a category and category path separately.
  • Provide stock and shipping information.
  • Avoid unnecessary URL parameters.
  • Include all available GTINs, such as EAN codes.
  • At least one image per product (large). Additional images are recommended.
  • Separate multiple items in a field by a pipe (|) (e.g. for the category path or product characteristics).

Conclusion

By following these guidelines and tips, you can create a product feed that not only meets the standards required by Daisycon but also enhances the effectiveness of your affiliate marketing efforts. For more detailed information on specific standards, please visit the Daisycon Product Feed FAQ.

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